This captivating project was conceived during my university tenure. Entrusted with the exciting task of selecting a typeface and curating an edition of Baseline magazine, I made a distinctive choice in the form of GT Walsheim—a mesmerizing geometric sans-serif typeface designed by Noël Leu and released in 2010 through the esteemed Swiss foundry, Grilli Type. As users leaf through the magazine, they are invited to immerse themselves in a rich tapestry of various compositions. Notably, in the culminating image, I delved into an intriguing typography experiment. I physically stapled the letters, artfully mirroring them on a cylindrical surface. Capturing the resultant distortion through a series of photographs, I meticulously fashioned a composition that is both visually striking and conceptually unique.
Category Publication
Client Baseline Magazine
Date 2021
![](https://cdn.myportfolio.com/81d16f9e-fa6a-4801-89e5-687eeaaea62f/5d779818-3e6e-4b3e-a121-d8a3e32b220e_rw_1920.png?h=ad6027bade5a4a1ff07fffff6e364679)
![](https://cdn.myportfolio.com/81d16f9e-fa6a-4801-89e5-687eeaaea62f/09d98de4-5c49-4cb7-8b98-9e5984a3ba79_rw_1920.png?h=6cfd3da0c7ee090383b4f3bbbc763da0)
![](https://cdn.myportfolio.com/81d16f9e-fa6a-4801-89e5-687eeaaea62f/69fd0438-6c70-481b-beef-c48bdaeb1a43_rw_1920.png?h=c5562ad8d1b8023a68d47080976be8d8)
![](https://cdn.myportfolio.com/81d16f9e-fa6a-4801-89e5-687eeaaea62f/497ad431-791c-4e32-bdbd-ee6e4bac335b_rw_1920.png?h=a56fe333f99c2ae197ad6f5d59ea8f86)
![](https://cdn.myportfolio.com/81d16f9e-fa6a-4801-89e5-687eeaaea62f/ef561a6d-23a0-4543-8a97-0afe8ef53a8f_rw_1920.png?h=2797cd107910ec735632084e34f0dace)
![](https://cdn.myportfolio.com/81d16f9e-fa6a-4801-89e5-687eeaaea62f/ce760779-04c4-44fb-b3ca-699c8f1a4d67_rw_1920.png?h=8e7a7ad5413a6992300ccff28d443aa4)